Marketing Working Group
Who we are:
The omlox Marketing Working Group is dedicated to strategically marketing and developing the omlox brand worldwide. We plan and organize fairs and other industry events to increase omlox' visibility. Additionally, we create and develop new content for our website and social media platforms to attract further attention and engagement.
Expert Target Group:
Our mission is to elevate the omlox brand, ensuring it is recognized as the leading standard in location technology. We aim to foster industry-wide adoption and support by showcasing the benefits and capabilities of omlox through targeted marketing strategies.
Key Acitivities:
- Strategically marketing the omlox brand on a global scale
- Planning and organizing industry fairs and events
- Developing engaging content for the omlox website and social media
- Creating promotional materials and campaigns
- Conducting market research to identify new opportunities
- Collaborating with other working groups to ensure a unified marketing approach
Expert Target Group:
- Sales and marketing professionals
- Members from other omlox working groups
- Industry stakeholders interested in the development and adoption of omlox
Cooperations with other omlox Working Groups:
We work closely with other omlox working groups, particularly the Core Zone Working Group, to align our markting efforts and ensure the omlox standard is effectively promoted across all releveant channels.